Visual communication is the transmission of ideas and information in forms that can be read or looked upon. Therefore, this kind of communication relies on vision, and it is primarily focused on the production of media based on two dimension images. The objective of visual communication is to facilitate the understanding of ideas and processes, and it embraces a wide range of tools and communication media.
“A visual message accompanying text
has a greater power to inform, educate, or persuade
a person or audience”.
At Awaroo, we offer the design and production of a big array of visual communication tools like infographics, books, videos and web pages amongst others. These tools can be used within environmental education plans, science communication, markegint and other areas related with environmental communication.
Furhtermore, in order to make environmental information available to all the audiences and suit the preferences of different social strata and social trends, we strive to adapt it to the formats that the new Information and Communication Technologies impose.
Thus, our biggest bet is developing visual communication tools that can be used throughout digital media and shared through online resources like social networks or email. Below you can find the main tools that we design and develop.